Navigation of your site, in my opinion, is the main key to a good mobile website. Make it as easy to get around as you can and have as much of the content on it as possible without the bloatedness of a lot of images and menus.
Just some ideas that come to my mind. I haven't made one yet actually, but I use it a lot so I'm coming from the user standpoint instead of the builder standpoint
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Good luck on it, and do give a link so we can take a look. You'd be surprised at how easy it can be to fix something when other minds give you ideas
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